grade 11 entrepreneurship business plan

11.4 The Business Plan

Learning objectives.

By the end of this section, you will be able to:

• Describe the different purposes of a business plan
• Describe and develop the components of a brief business plan
• Describe and develop the components of a full business plan

Unlike the brief or lean formats introduced so far, the business plan is a formal document used for the long-range planning of a company’s operation. It typically includes background information, financial information, and a summary of the business. Investors nearly always request a formal business plan because it is an integral part of their evaluation of whether to invest in a company. Although nothing in business is permanent, a business plan typically has components that are more “set in stone” than a business model canvas , which is more commonly used as a first step in the planning process and throughout the early stages of a nascent business. A business plan is likely to describe the business and industry, market strategies, sales potential, and competitive analysis, as well as the company’s long-term goals and objectives. An in-depth formal business plan would follow at later stages after various iterations to business model canvases. The business plan usually projects financial data over a three-year period and is typically required by banks or other investors to secure funding. The business plan is a roadmap for the company to follow over multiple years.

Some entrepreneurs prefer to use the canvas process instead of the business plan, whereas others use a shorter version of the business plan, submitting it to investors after several iterations. There are also entrepreneurs who use the business plan earlier in the entrepreneurial process, either preceding or concurrently with a canvas. For instance, Chris Guillebeau has a one-page business plan template in his book The $100 Startup . 48 His version is basically an extension of a napkin sketch without the detail of a full business plan. As you progress, you can also consider a brief business plan (about two pages)—if you want to support a rapid business launch—and/or a standard business plan.

As with many aspects of entrepreneurship, there are no clear hard and fast rules to achieving entrepreneurial success. You may encounter different people who want different things (canvas, summary, full business plan), and you also have flexibility in following whatever tool works best for you. Like the canvas, the various versions of the business plan are tools that will aid you in your entrepreneurial endeavor.

Business Plan Overview

Most business plans have several distinct sections ( Figure 11.16 ). The business plan can range from a few pages to twenty-five pages or more, depending on the purpose and the intended audience. For our discussion, we’ll describe a brief business plan and a standard business plan. If you are able to successfully design a business model canvas, then you will have the structure for developing a clear business plan that you can submit for financial consideration.

Both types of business plans aim at providing a picture and roadmap to follow from conception to creation. If you opt for the brief business plan, you will focus primarily on articulating a big-picture overview of your business concept.

The full business plan is aimed at executing the vision concept, dealing with the proverbial devil in the details. Developing a full business plan will assist those of you who need a more detailed and structured roadmap, or those of you with little to no background in business. The business planning process includes the business model, a feasibility analysis, and a full business plan, which we will discuss later in this section. Next, we explore how a business plan can meet several different needs.

Purposes of a Business Plan

A business plan can serve many different purposes—some internal, others external. As we discussed previously, you can use a business plan as an internal early planning device, an extension of a napkin sketch, and as a follow-up to one of the canvas tools. A business plan can be an organizational roadmap , that is, an internal planning tool and working plan that you can apply to your business in order to reach your desired goals over the course of several years. The business plan should be written by the owners of the venture, since it forces a firsthand examination of the business operations and allows them to focus on areas that need improvement.

Refer to the business venture throughout the document. Generally speaking, a business plan should not be written in the first person.

A major external purpose for the business plan is as an investment tool that outlines financial projections, becoming a document designed to attract investors. In many instances, a business plan can complement a formal investor’s pitch. In this context, the business plan is a presentation plan, intended for an outside audience that may or may not be familiar with your industry, your business, and your competitors.

You can also use your business plan as a contingency plan by outlining some “what-if” scenarios and exploring how you might respond if these scenarios unfold. Pretty Young Professional launched in November 2010 as an online resource to guide an emerging generation of female leaders. The site focused on recent female college graduates and current students searching for professional roles and those in their first professional roles. It was founded by four friends who were coworkers at the global consultancy firm McKinsey. But after positions and equity were decided among them, fundamental differences of opinion about the direction of the business emerged between two factions, according to the cofounder and former CEO Kathryn Minshew . “I think, naively, we assumed that if we kicked the can down the road on some of those things, we’d be able to sort them out,” Minshew said. Minshew went on to found a different professional site, The Muse , and took much of the editorial team of Pretty Young Professional with her. 49 Whereas greater planning potentially could have prevented the early demise of Pretty Young Professional, a change in planning led to overnight success for Joshua Esnard and The Cut Buddy team. Esnard invented and patented the plastic hair template that he was selling online out of his Fort Lauderdale garage while working a full-time job at Broward College and running a side business. Esnard had hundreds of boxes of Cut Buddies sitting in his home when he changed his marketing plan to enlist companies specializing in making videos go viral. It worked so well that a promotional video for the product garnered 8 million views in hours. The Cut Buddy sold over 4,000 products in a few hours when Esnard only had hundreds remaining. Demand greatly exceeded his supply, so Esnard had to scramble to increase manufacturing and offered customers two-for-one deals to make up for delays. This led to selling 55,000 units, generating $700,000 in sales in 2017. 50 After appearing on Shark Tank and landing a deal with Daymond John that gave the “shark” a 20-percent equity stake in return for $300,000, The Cut Buddy has added new distribution channels to include retail sales along with online commerce. Changing one aspect of a business plan—the marketing plan—yielded success for The Cut Buddy.

Link to Learning

Watch this video of Cut Buddy’s founder, Joshua Esnard, telling his company’s story to learn more.

If you opt for the brief business plan, you will focus primarily on articulating a big-picture overview of your business concept. This version is used to interest potential investors, employees, and other stakeholders, and will include a financial summary “box,” but it must have a disclaimer, and the founder/entrepreneur may need to have the people who receive it sign a nondisclosure agreement (NDA) . The full business plan is aimed at executing the vision concept, providing supporting details, and would be required by financial institutions and others as they formally become stakeholders in the venture. Both are aimed at providing a picture and roadmap to go from conception to creation.

Types of Business Plans

The brief business plan is similar to an extended executive summary from the full business plan. This concise document provides a broad overview of your entrepreneurial concept, your team members, how and why you will execute on your plans, and why you are the ones to do so. You can think of a brief business plan as a scene setter or—since we began this chapter with a film reference—as a trailer to the full movie. The brief business plan is the commercial equivalent to a trailer for Field of Dreams , whereas the full plan is the full-length movie equivalent.

Brief Business Plan or Executive Summary

As the name implies, the brief business plan or executive summary summarizes key elements of the entire business plan, such as the business concept, financial features, and current business position. The executive summary version of the business plan is your opportunity to broadly articulate the overall concept and vision of the company for yourself, for prospective investors, and for current and future employees.

A typical executive summary is generally no longer than a page, but because the brief business plan is essentially an extended executive summary, the executive summary section is vital. This is the “ask” to an investor. You should begin by clearly stating what you are asking for in the summary.

In the business concept phase, you’ll describe the business, its product, and its markets. Describe the customer segment it serves and why your company will hold a competitive advantage. This section may align roughly with the customer segments and value-proposition segments of a canvas.

Next, highlight the important financial features, including sales, profits, cash flows, and return on investment. Like the financial portion of a feasibility analysis, the financial analysis component of a business plan may typically include items like a twelve-month profit and loss projection, a three- or four-year profit and loss projection, a cash-flow projection, a projected balance sheet, and a breakeven calculation. You can explore a feasibility study and financial projections in more depth in the formal business plan. Here, you want to focus on the big picture of your numbers and what they mean.

The current business position section can furnish relevant information about you and your team members and the company at large. This is your opportunity to tell the story of how you formed the company, to describe its legal status (form of operation), and to list the principal players. In one part of the extended executive summary, you can cover your reasons for starting the business: Here is an opportunity to clearly define the needs you think you can meet and perhaps get into the pains and gains of customers. You also can provide a summary of the overall strategic direction in which you intend to take the company. Describe the company’s mission, vision, goals and objectives, overall business model, and value proposition.

Rice University’s Student Business Plan Competition, one of the largest and overall best-regarded graduate school business-plan competitions (see Telling Your Entrepreneurial Story and Pitching the Idea ), requires an executive summary of up to five pages to apply. 51 , 52 Its suggested sections are shown in Table 11.2 .

Are You Ready?

Create a brief business plan.

Fill out a canvas of your choosing for a well-known startup: Uber, Netflix, Dropbox, Etsy, Airbnb, Bird/Lime, Warby Parker, or any of the companies featured throughout this chapter or one of your choice. Then create a brief business plan for that business. See if you can find a version of the company’s actual executive summary, business plan, or canvas. Compare and contrast your vision with what the company has articulated.

• These companies are well established but is there a component of what you charted that you would advise the company to change to ensure future viability?
• Map out a contingency plan for a “what-if” scenario if one key aspect of the company or the environment it operates in were drastically is altered?

Full Business Plan

Even full business plans can vary in length, scale, and scope. Rice University sets a ten-page cap on business plans submitted for the full competition. The IndUS Entrepreneurs , one of the largest global networks of entrepreneurs, also holds business plan competitions for students through its Tie Young Entrepreneurs program. In contrast, business plans submitted for that competition can usually be up to twenty-five pages. These are just two examples. Some components may differ slightly; common elements are typically found in a formal business plan outline. The next section will provide sample components of a full business plan for a fictional business.

Executive Summary

The executive summary should provide an overview of your business with key points and issues. Because the summary is intended to summarize the entire document, it is most helpful to write this section last, even though it comes first in sequence. The writing in this section should be especially concise. Readers should be able to understand your needs and capabilities at first glance. The section should tell the reader what you want and your “ask” should be explicitly stated in the summary.

Describe your business, its product or service, and the intended customers. Explain what will be sold, who it will be sold to, and what competitive advantages the business has. Table 11.3 shows a sample executive summary for the fictional company La Vida Lola.

Business Description

This section describes the industry, your product, and the business and success factors. It should provide a current outlook as well as future trends and developments. You also should address your company’s mission, vision, goals, and objectives. Summarize your overall strategic direction, your reasons for starting the business, a description of your products and services, your business model, and your company’s value proposition. Consider including the Standard Industrial Classification/North American Industry Classification System (SIC/NAICS) code to specify the industry and insure correct identification. The industry extends beyond where the business is located and operates, and should include national and global dynamics. Table 11.4 shows a sample business description for La Vida Lola.

Industry Analysis and Market Strategies

Here you should define your market in terms of size, structure, growth prospects, trends, and sales potential. You’ll want to include your TAM and forecast the SAM . (Both these terms are discussed in Conducting a Feasibility Analysis .) This is a place to address market segmentation strategies by geography, customer attributes, or product orientation. Describe your positioning relative to your competitors’ in terms of pricing, distribution, promotion plan, and sales potential. Table 11.5 shows an example industry analysis and market strategy for La Vida Lola.

Competitive Analysis

The competitive analysis is a statement of the business strategy as it relates to the competition. You want to be able to identify who are your major competitors and assess what are their market shares, markets served, strategies employed, and expected response to entry? You likely want to conduct a classic SWOT analysis (Strengths Weaknesses Opportunities Threats) and complete a competitive-strength grid or competitive matrix. Outline your company’s competitive strengths relative to those of the competition in regard to product, distribution, pricing, promotion, and advertising. What are your company’s competitive advantages and their likely impacts on its success? The key is to construct it properly for the relevant features/benefits (by weight, according to customers) and how the startup compares to incumbents. The competitive matrix should show clearly how and why the startup has a clear (if not currently measurable) competitive advantage. Some common features in the example include price, benefits, quality, type of features, locations, and distribution/sales. Sample templates are shown in Figure 11.17 and Figure 11.18 . A competitive analysis helps you create a marketing strategy that will identify assets or skills that your competitors are lacking so you can plan to fill those gaps, giving you a distinct competitive advantage. When creating a competitor analysis, it is important to focus on the key features and elements that matter to customers, rather than focusing too heavily on the entrepreneur’s idea and desires.

Operations and Management Plan

In this section, outline how you will manage your company. Describe its organizational structure. Here you can address the form of ownership and, if warranted, include an organizational chart/structure. Highlight the backgrounds, experiences, qualifications, areas of expertise, and roles of members of the management team. This is also the place to mention any other stakeholders, such as a board of directors or advisory board(s), and their relevant relationship to the founder, experience and value to help make the venture successful, and professional service firms providing management support, such as accounting services and legal counsel.

Table 11.6 shows a sample operations and management plan for La Vida Lola.

Marketing Plan

Here you should outline and describe an effective overall marketing strategy for your venture, providing details regarding pricing, promotion, advertising, distribution, media usage, public relations, and a digital presence. Fully describe your sales management plan and the composition of your sales force, along with a comprehensive and detailed budget for the marketing plan. Table 11.7 shows a sample marketing plan for La Vida Lola.

Financial Plan

A financial plan seeks to forecast revenue and expenses; project a financial narrative; and estimate project costs, valuations, and cash flow projections. This section should present an accurate, realistic, and achievable financial plan for your venture (see Entrepreneurial Finance and Accounting for detailed discussions about conducting these projections). Include sales forecasts and income projections, pro forma financial statements ( Building the Entrepreneurial Dream Team , a breakeven analysis, and a capital budget. Identify your possible sources of financing (discussed in Conducting a Feasibility Analysis ). Figure 11.19 shows a template of cash-flow needs for La Vida Lola.

Entrepreneur In Action

Laughing man coffee.

Hugh Jackman ( Figure 11.20 ) may best be known for portraying a comic-book superhero who used his mutant abilities to protect the world from villains. But the Wolverine actor is also working to make the planet a better place for real, not through adamantium claws but through social entrepreneurship.

A love of java jolted Jackman into action in 2009, when he traveled to Ethiopia with a Christian humanitarian group to shoot a documentary about the impact of fair-trade certification on coffee growers there. He decided to launch a business and follow in the footsteps of the late Paul Newman, another famous actor turned philanthropist via food ventures.

Jackman launched Laughing Man Coffee two years later; he sold the line to Keurig in 2015. One Laughing Man Coffee café in New York continues to operate independently, investing its proceeds into charitable programs that support better housing, health, and educational initiatives within fair-trade farming communities. 55 Although the New York location is the only café, the coffee brand is still distributed, with Keurig donating an undisclosed portion of Laughing Man proceeds to those causes (whereas Jackman donates all his profits). The company initially donated its profits to World Vision, the Christian humanitarian group Jackman accompanied in 2009. In 2017, it created the Laughing Man Foundation to be more active with its money management and distribution.

• You be the entrepreneur. If you were Jackman, would you have sold the company to Keurig? Why or why not?
• Would you have started the Laughing Man Foundation?
• What else can Jackman do to aid fair-trade practices for coffee growers?

What Can You Do?

Textbooks for change.

Founded in 2014, Textbooks for Change uses a cross-compensation model, in which one customer segment pays for a product or service, and the profit from that revenue is used to provide the same product or service to another, underserved segment. Textbooks for Change partners with student organizations to collect used college textbooks, some of which are re-sold while others are donated to students in need at underserved universities across the globe. The organization has reused or recycled 250,000 textbooks, providing 220,000 students with access through seven campus partners in East Africa. This B-corp social enterprise tackles a problem and offers a solution that is directly relevant to college students like yourself. Have you observed a problem on your college campus or other campuses that is not being served properly? Could it result in a social enterprise?

Work It Out

Franchisee set out.

A franchisee of East Coast Wings, a chain with dozens of restaurants in the United States, has decided to part ways with the chain. The new store will feature the same basic sports-bar-and-restaurant concept and serve the same basic foods: chicken wings, burgers, sandwiches, and the like. The new restaurant can’t rely on the same distributors and suppliers. A new business plan is needed.

• What steps should the new restaurant take to create a new business plan?
• Should it attempt to serve the same customers? Why or why not?

This New York Times video, “An Unlikely Business Plan,” describes entrepreneurial resurgence in Detroit, Michigan.

• 48 Chris Guillebeau. The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future . New York: Crown Business/Random House, 2012.
• 49 Jonathan Chan. “What These 4 Startup Case Studies Can Teach You about Failure.” Foundr.com . July 12, 2015. https://foundr.com/4-startup-case-studies-failure/
• 50 Amy Feldman. “Inventor of the Cut Buddy Paid YouTubers to Spark Sales. He Wasn’t Ready for a Video to Go Viral.” Forbes. February 15, 2017. https://www.forbes.com/sites/forbestreptalks/2017/02/15/inventor-of-the-cut-buddy-paid-youtubers-to-spark-sales-he-wasnt-ready-for-a-video-to-go-viral/#3eb540ce798a
• 51 Jennifer Post. “National Business Plan Competitions for Entrepreneurs.” Business News Daily . August 30, 2018. https://www.businessnewsdaily.com/6902-business-plan-competitions-entrepreneurs.html
• 52 “Rice Business Plan Competition, Eligibility Criteria and How to Apply.” Rice Business Plan Competition . March 2020. https://rbpc.rice.edu/sites/g/files/bxs806/f/2020%20RBPC%20Eligibility%20Criteria%20and%20How%20to%20Apply_23Oct19.pdf
• 53 “Rice Business Plan Competition, Eligibility Criteria and How to Apply.” Rice Business Plan Competition. March 2020. https://rbpc.rice.edu/sites/g/files/bxs806/f/2020%20RBPC%20Eligibility%20Criteria%20and%20How%20to%20Apply_23Oct19.pdf; Based on 2019 RBPC Competition Rules and Format April 4–6, 2019. https://rbpc.rice.edu/sites/g/files/bxs806/f/2019-RBPC-Competition-Rules%20-Format.pdf
• 54 Foodstart. http://foodstart.com
• 55 “Hugh Jackman Journey to Starting a Social Enterprise Coffee Company.” Giving Compass. April 8, 2018. https://givingcompass.org/article/hugh-jackman-journey-to-starting-a-social-enterprise-coffee-company/

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Grade 11 Entreprenuership MODULE 1

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11 ENTREPRENEURSHIP Module 1 INTRODUCTION TO BUSINESS PLAN PREPARATION age ENTREPRENEURSHIP Grade 11 Module 1: Introduction to Business Plan Preparation Republic Act 8293, section 176 states that: No copyright shall subsist in any work of the Government of the Philippines. However, prior approval of the government agency or office wherein the work is created shall be necessary for exploitation of such work for profit. Such agency or office may, among other things, impose as a condition the payment of royalties. Borrowed materials (i., songs, stories, poems, pictures, photos, brand names, trademarks, etc.) included in this book are owned their respective copyright holders. Every effort has been exerted to locate and seek permission to use these materials from their respective copyright owners. The publisher and authors do not represent nor claim ownership over them. Regional Director: Gilbert T. Sadsad Assistant Regional Director: Jessie L. Amin Development Team of the Module Writer: Marijo S. Balin Editor: Cynthia C. Competente Reviewers: Edwin L. Mias Christie L. Alvarez Layout Artist: Jaypee M. Ignacio age Entrepreneurship is the art of observing correct practices in managing and operating a business enterprise providing goods and services that are valuable to the customers. Feasibility the possibility that can be made, done, or achieved, or is reasonable. Corporation is a legal entity created individuals, stockholders, or shareholders, with the purpose of operating for profit. age IV. Multiple Choice. Write the letter of your answer. 1. Which of the following BEST described a business plan? a. A gallery of photos that explains the location and construction of the business b. A written plan that is a description of all the aspects of the business and includes the goals c. A collection of plans that are combined from different business and then analyzed and compared to your business d. A list of guidelines that tell successful how to run their company in order to make a profit. 2. What are the advantages of creating a business plan? a. To secure financing b. Allows the entrepreneur to focus on what they want to accomplish c. To set better objectives and benchmarks d. All of the above 3. Who should prepare the business plan? a. Anyone c. Someone on the business b. Entrepreneur d. Stakeholder 4. What section of the business plan can we find the Proposed Name of the Business, Address of the Business, Name of the Owner or Owners, Description of the Business, Location of the Business, Funding Requirement and Source? a. Introduction b. Organizational Plan c. Production Plan d. Operation Plan age V. Learning Activities: 1. Perform Activity FOUR PICS, ONE WORD! 2. Read the definition of a business plan and know the reasons why you need to prepare a Business Plan for small business. 4. Read the comparison between Business Plan and Feasibility Study. 5. Identify the Major Parts of the Business Plan and be familiar of its content. Activity FOUR PICS, ONE WORD! What the being described the group of four pictures? 1. 2. age 4. 5. 3. 6. Based on the words that you have formed on the previous how do we define a Business Plan? Take time to Read Young Entrepreneur ! A business plan is also a road map that provides directions so a business can plan its future and helps it avoid bumps in the road. It is the only single written document that must be prepared before opening a new business or expanding an existing business. It provides a clear direction to any uncertain business endeavor. A business plan is a detailed and integrated written document that describes the various activities involved in opening and operating a new entrepreneurial venture. 10 Reasons Why You Need to Prepare a Business Plan for Small Business 1. To help you with critical decisions 2. To iron out the kinks 3. To avoid the big mistakes 4. To prove the viability of the business 5. To set better objectives and benchmarks 6. To communicate objectives and benchmarks 7. To provide a guide for service providers 8. To secure financing 9. To better understand the broader landscape 10. To reduce risk age 5. Organizational Plan 6. Production Plan 7. Operation Plan 8. Marketing Plan 9. Financial Plan 10. Appendix Introduction The introduction presents the general perspective of the business. It may consist of one to two pages. It includes, among others, the following sections: 1. Proposed Name of the Business 2. Address of the Business 3. Name of the Owner or Owners 4. Description of the Business 5. Location of the Business 6. Funding Requirement and Source In case the consulting team prepares the business plan for prospective owners or investors, the section Statement of Confidentiality is added as the last section. Proposed Name of the Business The formulation and drafting of the proposed business name is not as simple as it sounds. It is a delicate and important entrepreneurial task. Remember that the name of the business may exist in the market for the many years. Careful and planning is of prime importance. The proposed business name must: 1. Reflect the business identify and image, 2. Promote the philosophical values and culture that the business values the most, 3. Profess the brand identity of the product, and 4. Attract or influence the target costumers 10 P a g e At least three suggested trade names must be submitted to the department of Trade and Industry for approval and registration. Address of the Business It is important that the address of the Business is correctly written because all business correspondence is mailed to the business address. Raw materials and other manufacturing supplies are also shipped the seller to the designated business address. Nowadays, it is also necessary for the business to have an address to facilitate electronic communication between the business and the customers, suppliers, creditors, and other significant parties. Name of the Owner The name of the owner must be properly stated. In a sole proprietorship, there is only one owner. In case the venture is a partnership, the names of the partners, including the extent of their liabilities, must be indicated. For example, if a must be properly mentioned. For business ventures that will operate as a corporate entity, the names, nationalities, and addresses of the incorporators must be given. Incorporators are persons who originally formed the corporation. Description of the Business A brief description of the business must include information about the type of product or service that the business intends to produce or provide. It may include a brief information about the ultimate mission, vision, and objectives of the business. The other products or services that the business plans to produce or provide must also be mentioned in the description of the business. 11 P a g e VI. Practice Tasks Practice Task 1 WHO? ENTREPRENEUR X OR Y? Consider the following situation. Entrepreneur X Entrepreneur X put up a coffee shop immediately in his barangay. He thought of an idea that early bird catches the worm. He eventually hired his friends and ordered stocks for his coffee shop business. Entrepreneur Y Entrepreneur Y is planning to open a bakery shop in his place. He gathered first information from the residence of his place whether what kind of bread they love to eat. Questions: 1. Among the two entrepreneurs, who do you wanted to be? Why? 2. What the risks to be taken each entrepreneur? 3. What do you think the importance of business planning is? 13 P a g e Practice Task 2 JUSTIFY ME. Write True if the statement is correct. Otherwise write False and state your reason the that make it false. 1. The process of determining the profitability of the business is considered a test of possibility. 2. After the preparation of the business plan, the entrepreneur prepares the feasibility study of the business. 3. The business plan is entirely different from the feasibility study. 4. The feasibility study is more detailed than the business plan. 5. One of the major parts or sections of the business plan is the marketing research. 6. The executive summary is usually shown as the last part of the business plan. 7. One of the sections in the introduction of the business plan is the address of the business. 8. The funding source and requirements are usually shown as a part of the business description. 9. The name or names of the owner or owners ,of the proposed business are considered very delicate information. Hence, they must not be included in the business plan. 10. The business plan is a mixture of facts and assumptions. 14 P a g e VII. Post Test: JOIN TOGETHER! Form a group of five (5) and do the following. Follow the format below and then share your output in class. Please be guided with the scoring rubrics below. 1. Think of three possible names(for the average learners) and five possible names(for the advanced learners) of your small business. Rank them according to your preferences. 2. Indicate the proposed complete address your business. 3. Write your names as owners of the business. 4. Make a brief description of your business. You may include the product or service that you plan to sell or serve. 5. Cite the reason for choosing the location. 6. Based on the nature and type of your proposed small business, determine the initial funding requirement. 7. State also the possible of funds. Proposed Business Name 16 P a g e Proposed Address Name of Brief Description of the Business for Choosing the Location Initial Possible Funding Requirement of Funds Note to The group they will form will be the permanent group until they finished the business plan and was able to implement it. The business that they will write should be more realistic this time since those are the options that they need to consider and subject for the approval of the teacher. Financial aspects should be taken in consideration. The scoring rubric below will be used. SCORING RUBRICS Category Beginning Developing Proficient 2 4 6 Completeness The work is Many questions very are incomplete. complete. Correctness The work is full of errors. Confidence in Presentation Shows no interest in topic presented. Collaboration We did the work ourselves. We talked a little among group members Cleanliness Our final output is full of erasures. 17 P a g e Some were not answered correctly. Shows little or mixed feelings about the topic being presented Two or more questions are missing or partially complete. There are 2 or 3 errors in the output. Highly Proficient 8 Excellent One question is partially answered or completely missing. All questions are answered completely. There is 1 error in the output. There are 0 errors in the output. 10 Shows Demonstrates Demonstrates some greater strong enthusiastic enthusiasm enthusiasm feelings about topic about topic about topic during entire during entire presentation. presentation. Only some of We worked We worked Everyone the group together together so worked members are most of the that everyone together cooperative. time. contributed to using Sharing the final knowledge ideas output. and abilities regularly. to make the output come together. There are some Our work is Our final There are no erasures. clean. output is very erasures. clean Note that since the name, address, and of the of the business appear on the cover page, they may no longer be repeated in the Introduction section. 2. Use the guide for the format of the Introduction section of your business plan. INTRODUCTION This section of the business plan presents the description of the business, its location, and the total funding requirements and the possible funding source. Description of the Business The requirement for spacing, paragraph indention, font size and style, margins and other technical writing requirements will be subject to the policy of the school or maybe Location of the Business patterned after other research activities of the school. Scoring rubric below will be used. Funding Requirement and Source of Funds 19 P a g e SCORING RUBRICS Category Beginning Developing Proficient 2 4 6 Completeness The work is Many questions very are incomplete. complete. Correctness The work is full of errors. Collaboration We did the work ourselves. We talked a little among group members Cleanliness Our final output is full of erasures. 20 P a g e Some were not answered correctly. Only some of the group members are cooperative. There are some erasures. Two or more questions are missing or partially complete. There are 2 or 3 errors in the output. We worked together most of the time. Sharing ideas regularly. Our work is clean. Highly Proficient 8 Excellent One question is partially answered or completely missing. There is 1 error in the output. All questions are answered completely. We worked together so that everyone contributed to the final output. Our final output is very clean 10 There are 0 errors in the output. Everyone worked together using knowledge and abilities to make the output come together. There are no erasures.

• Multiple Choice

Course : Senior High School (SHS 032)

University : university of st. la salle.

• Discover more from: Senior High School SHS 032 University of St. La Salle 629   Documents Go to course
• More from: Senior High School SHS 032 University of St. La Salle 629   Documents Go to course
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