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Cover letters

It's important to get your cover letter right. It's your one opportunity to sell your skills and experience to potential employers. Find out how to write and format a cover letter and take ideas and inspiration from our cover letter templates

What is a cover letter?

A cover letter is a document sent alongside your CV when applying for jobs. It acts as a personal introduction and helps to sell your application.

Cover letters are necessary as they give you the chance to explain to an employer why you're the best candidate for the job. You do this by highlighting relevant skills and experience; therefore, you should always write your cover letter with the position you're applying for in mind.

Not to be confused with  personal statements for your CV , cover letters should complement your CV but not duplicate it. The consensus among recruiters when it comes to the length of these documents is the shorter the better. Typically, three to five short paragraphs, cover letters should not exceed one A4 page.

If sending electronically, put the text in the body of the email rather than as an attachment, to avoid it being detected by spam filters.

Applications should always include a cover letter unless the job advert instructs you differently.

How do I write a good cover letter?

Before writing your cover letter it's important that you do your research. While reading the job description thoroughly is essential, it's not enough on its own. To help you craft a successful cover letter you’ll need to find out more about:

• who will be reading your cover letter
• the organisation and its culture
• the industry it operates in and any relevant news
• company competitors and market position.
• the organisations goals over the next five years.

When writing your cover letter keep it brief, while making sure it emphasises your suitability for the job. Cover letters can be broken down into the following sections:

• First paragraph  - The opening statement should set out why you're writing the letter. Begin by stating the position you're applying for, where you saw it advertised and when you are available to start.
• Second paragraph  - Highlight relevant experience and demonstrate how your skills match the specific requirements of the job description. Summarise any additional strengths and explain how these could benefit the company.
• Third paragraph  - Cover why you're suitable for the job, what attracted you to this type of work, why you're interested in working for the company and what you can offer the organisation. This is a good opportunity to show off your knowledge of the company.
• Last paragraph  - Use the closing paragraph to round up your letter. Reiterate your interest in the role and indicate your desire for an  interview. Now is the time to mention any unavailable dates.

Once finished read through the document and cut out any unnecessary words and sentences. Don't fill up space by repeating what's already covered in your CV. As a rule, only mention your current salary or salary expectations if the employer has specifically asked you to. If you're asked to include this information, put it between the third and last paragraphs.

Unless the job advert states differently (for example, it may ask you to provide your CV and cover letter as a Word document) save with a .PDF file extension to make sure it can be opened and read on any machine. Windows PCs and Macs don't always work in harmony - Windows use a .docx file extension and Macs .pages but if the recruiter uses the opposite system, they may not be able to open your file. Using a .PDF file extension should solve this.

If you need help with your CV take a look at  how to write a CV .

How should I address a cover letter?

Always try and address your cover letter directly to the person who will be reading it. Bear in mind that you're more likely to receive a reply if you send it to the right person.

If you're struggling to find a named contact, you can use a general greeting such as:

• Dear Sir/Madam
• Dear Hiring manager
• Dear Human resources director.

However, general greetings should only be used once you have exhausted methods of finding a named contact.

How do I sign off?

How you sign off your cover letter depends on how you addressed it. If you include a named contact, sign off 'Yours sincerely'. If you use a general greeting, finish with 'Yours faithfully'.

Example cover letters

• Sample cover letter  - Used to highlight your skills and experience and to express your suitability and passion for the job, cover letters are used to encourage recruiters to look at your CV. Attention to detail is crucial and spelling, grammar and formatting needs to be spot on. Take a look at our sample cover letter for inspiration.
• Speculative cover letter  - These can sometimes be an effective method of creating an opportunity. To ensure that speculative cover letters are successful you'll need to do your research on the company you're applying to. Using our cover letter template, discover what to include in speculative applications.
• Cover letter by a Masters graduate  - You probably embarked on a Masters to expand your subject knowledge, gain industry contacts and improve your job prospects but to really make it work you need to know how to sell your postgraduate qualification to employers.
• Cover letter for a jobseeker with no experience  - It can be tough applying for a job with no experience, but our example cover letter shows you how to promote yourself to an employer if you haven't got any directly related work experience.
• Explaining a gap in your CV  - Knowing how to navigate around gaps in your CV can be tricky but it's a mistake to try and gloss over them. Your cover letter is the perfect place to explain these gaps in your employment history to potential employers. Take a look at our sample cover letter to find out how to go about it.
• Cover letter for changing career  - Find out how to explain a change of direction in our example cover letter for career changers. You'll need to briefly cover why you want to change career and relate your past experience and wealth of skills to the industry/job you’re applying to.
• Cover letter by an international graduate  - If you'd like to expand your horizons by working abroad, take a look at our cover letter of an international student applying for a job in the UK. You’ll need to do your research if you apply for a job in another country, as application rules may differ.
• Disclosing a disability  - Just like your gender, marital status and dependants your disability doesn't affect your ability to do a job and you're not legally required to disclose it on your CV or in your cover letter. However, if you would like to disclose a disability to outline any adjustments you may need, this sample cover letter will show you how.
• Internship cover letter - To set yourself above the competition you need to successfully sell your relevant skills and experience while conveying your passion for the role. As well as explaining to employers what the opportunity could do for you, you'll need to communicate what you could do for the company. Discover how to craft the perfect application for a formal internship with our internship cover letter template.
• Apprenticeship cover letter - Apprenticeships are an increasingly popular route into work, as well as a great alternative to university. Find out how to apply for these roles with our apprenticeship cover letter example.

For inspiration and guidance on crafting a CV see example CVs .

When should I follow up my application?

It's always a good idea to follow up on a job application if you don't hear back. If two weeks have passed and you've had no response, send an email to the hiring manager to check that your application has been received. Use this opportunity to reiterate your interest in the role and why you think you'd be an asset to the company.

Keep this email brief. It shouldn't act as a second cover letter or attempt to replace or repeat the original.

What are some top tips for writing a cover letter?

With employers often receiving lots of applications for each vacancy, you need to ensure that your cover letter makes a lasting impression for the right reasons. These tips will increase your chances of success:

• Tailor to the organisation  - You should rewrite your cover letter every time you apply for a position in order to target the company. Sending out a generic letter for all applications rarely yields positive results and recruiters can spot your lack of time and effort from a mile away.
• Format  - Presentation is important so you'll need to format your cover letter properly. Make sure the document is as uncluttered as possible, use the same font and size as you use in your CV and if you're sending it through the post or handing it in use good quality plain white paper to print it on.
• Use keywords that appear in the job advert - This lets the employer know that you’ve read and understood the job description. It also demonstrates that you’ve taken the time to tailor your application to the job.
• Identify your USPs  - They're your unique selling points. Be positive about what you have to offer and clearly outline how your skills and experience meet those requested in the job description. Demonstrate why you're the perfect candidate.
• Include examples  - Back up the claims in your cover letter with real evidence or examples that show how and when you've used your skills and experience.
• Save a copy - If you’re invited to interview you might need to refer back to it.

If you're a student or recent graduate, you can make an appointment with your university's careers and employability service to access further help when writing your cover letter. You'll be able to talk with specially-trained advisers, get advice on what to include and have a professional eye look over your application before sending.

To make sure you don’t trip up read about the  5 things to avoid when writing a cover letter .

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How to write a cover letter.

A cover letter introduces you to an employer and asks them to think about your application. 

It’s a short letter, usually 3 to 5 paragraphs long.

When to include a cover letter

You should always include a cover letter when you apply for a job using a CV. 

You can write it as an email if you’re applying online or print a copy to go with a paper application.

When writing a cover letter, let the employer know you’re keen by showing that you’ve researched the company. Learn more about what they do through:

• their website
• recent news articles
• talking to people you know who work there

Send it to the right person

It's important to try to address your cover letter to someone by name. Check you have the details of the person you need to send it to. 

You'll need their name and preferred title. For example, ‘Dr’, ‘Mr’, ‘Mrs’, ‘Ms’, and their job title. You should also make sure you have the right company name and address, including postcode.

If you do not know their name

If the job advert does not include a name you can check the company website. Try to find details of the head of the department, head of human resources or a recruitment manager.

If you still cannot find a name, you can start your letter with ‘Dear Sir or Madam’.

Introduction

Introduce yourself and explain how you found the advertised job. You can mention the job title, and reference number if there is one. 

If you’re asking about any job openings and not applying to a vacancy, tell them what sort of job you’re looking for. Let the employer see how keen you are to work for them.

Show you're right for the job

Highlight the skills and experience you have that match what the employer is looking for. 

Convince them that you're enthusiastic about working for them. Let them know you share their work values, culture and style.

Give extra information

If you have gaps in your employment history, you could talk about the skills you gained while you were out of work.

If you’ve mentioned on your CV that you have a disability, you might want to talk more about this in your cover letter. Organisations like Disability UK can give you advice on how to do this. You do not have to mention your disability at this stage if you prefer not to.

You can get more help with specialist advice on finding work if you have a disability.

Ending your cover letter

Thank the employer for considering your application. Let them know that they can get more details from your CV, and tell them you're looking forward to hearing from them.

Let them know how they can best contact you. Make sure your contact details are correct on both your cover letter and CV.

Yours sincerely or yours faithfully

If you know the name of the person you’re writing to, you should end the letter with ‘Yours sincerely’.

If you’ve addressed the letter ‘Dear Sir or Madam’, you should end the letter with ‘Yours faithfully’.

Tips for writing a cover letter

When writing your cover letter, remember to:

• write a new one for every job you apply for and make sure it’s tailored to the company and the specific role
• use the same font and size as you do for your CV, so it looks consistent
• make sure the company name and recruiter’s details are correct
• use the right language and tone: keep it professional and match the keywords used by the employer in their job advert
• show you’ve done your research into the job and the company
• highlight your most relevant skills and experience to stand out from other applicants
• back up any statements you make with facts and use the STAR method
• double check spelling and grammar before you send it
• keep a copy of your cover letter as they may ask you about it in an interview

Related content

How to write a CV

Completing application forms

Interview tips

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Cover letters explained

A cover letter is an extension of your cv.

A cover letter should complement your CV, but not duplicate it. Use your letter to add context to your application – it gives you the opportunity to explain to an employer why you’re applying and how you’re a match to their requirements. Your letter should be both as unique as you are and tailored to each opportunity.

Ask yourself 3 questions : Why this role? Why this organisation? Why me?

Generally, one page will be sufficient. However, if the job requirements are quite extensive, then aim for 1-2 pages. Pay attention to details such as grammar, spelling, and presentation. Use simple fonts such as Arial or Calibri and black font colour only. Where possible, address the letter to a specific person. Proactive online research – or taking the initiative to call and enquire – means the letter is seen by the right hiring manager.

Employers are mostly checking that you are:

• motivated – tell them why you’re applying for this role and this organisation
• qualified – showcase relevant skills or experience that you’ve identified from the job information
• compatible – that you are a good fit for their organisation and/or share their values priorities.

A professional-looking letter will demonstrate that you are a serious applicant.

• Closely follow the employer’s instructions – you might be asked to paste the content of your cover letter into an online form, rather than attach it as a separate letter.
• When a contact asks you for your CV via email, you could take the opportunity to highlight a few relevant points in the body of your email, instead of writing a separate full cover letter. But keep it concise where possible!
• If you’re starting from scratch, check out our template . This can serve as a basic structural guide for how to include and format key points of your letter.
• Before sending, quickly recheck the employer’s brief to make sure you have responded correctly to all their instructions – it’s easy to miss something!

Check out the Prospects cover letter resource for all the essential information you need to get started with your covering letter.

Further support

For more information, advice, and support with cover letters, email [email protected] or visit careerhub.essex.ac.uk to book an event or 1–1 appointment.

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Cover letters

Cover letter booklet.

You must always include a cover letter with a CV for a professional job application. This guide tells you how to do this effectively.

CV and cover letter resources

Take a look at resources and advice on CVs and cover letters

Get feedback on your cover letter

Once you've read the booklet and drafted your cover letter, why not get feedback by sending a query or booking an appointment?

How to…create a CV and cover letter

How can you catch an employer’s attention with your CV and cover letter? Learn the tools to make your application stand out from the crowd.

Our top cover letter tips

Always research the organisation and carefully tailor what you write to them and the job role. Make it clear what you have to offer; how your qualifications, skills and experience are relevant. Explaining why you want to work for them is vital, so be specific and persuasive. There are lots of other simple but powerful tricks which are explained in our cover letter booklet, so download it for free!

Useful links

Prospects - A leading website resource to explore resources to help with your cover letter

targetjobs - Explore a variety of resources to help you develop your cover letter

Gradcracker - How to put together the perfect CV and cover letter

Follow us on social media!

Keep up-to-date with all of our goings-on by checking out our presence on social

Below are two useful sites for CV and cover letter advice:

• Target Jobs - CV advice with example CVs and cover letters
• Prospects - CVs and cover letters

Academic CVs

Writing an academic CV? An academic CV focuses on academic achievements, research interests and specialisms. They are typically used when applying for roles in academia, lecturing and research. You may find the following resources helpful:

• Prospects - Academic CVs
• Vitae - Academic CV advice
• Jobs.ac.uk - Academic CV guide

Cover Letters

A cover letter introduces and markets you effectively by complementing your CV.

A cover letter tells your story by highlighting your relevant strengths and motivation for the person and organisation you are writing to, rather than listing all the things that can already be seen on your CV.

Always take the opportunity to submit a cover letter if you are given the chance.

The cover letter gives you scope to showcase what interests and drives you, and your enthusiasm for an organisation and the role. You can use it to align yourself with the organisation’s strengths, values and culture, and highlight in a targeted way your knowledge and strongest, most relevant skills for the position.

The content and style are up to you, but a logical and engaging structure is key. Below are some guidelines.

How to Write Cover Letters

Aim for a professional tone that conveys your message to the reader succinctly - remember it's not an essay or dissertation! Write in clear, concise English – take care not to drown the reader with your detail and avoid jargon they may not understand.  The Plain English Campaign  has some good guidance on improving your writing style.

Structure it like a business letter, brevity adds power and aim for no longer than 1 side of A4 in length. However, if the organisation gives you very specific instructions about the structure. length and content, follow their guidance. 

Introduction

Introduce yourself and explain why you are writing. If you are responding to an advertisement, state where you saw it. This tells the recruiter why they are reading the letter, and it gives them feedback on which of their advertising sources are working. You need to think about how you would like to introduce yourself; it could be that you mention the course you are studying and when you plan to finish it along with your place of study.

Why this job?

Explain why you are interested in the job and the organisation. Tailor the letter to the organisation and job description to make it clear that you haven't sent out multiple copies of the same letter to different employers. 

Draw on your research, especially what you have learnt from speaking with their staff (e.g. while meeting them at a fair or event, or during work shadowing/experience) as this will demonstrate an awareness and understanding of them that goes beyond the corporate website. Be specific about why the position is particularly attractive for you, and back this up with evidence from your past, or by linking this to your overall career plans, and what you find exciting about this sector, don’t just repeat the text from their publicity material.

Explain why you are well-suited to the position. Refer to the most relevant skills (c.3-5), experience and knowledge you have and match what you say to the requirements outlined in the job description. Tell your story and highlight key evidence so that you are building on your CV, but not using exactly the same phrases. Make sure you read our guidance on  demonstrating you fit the job criteria  for more advice.

As your aim is to convince the recruiter that you are a suitable candidate for the job,  focus on your accomplishments and the transferable skills that are relevant to the role. State explicitly how you match the job criteria – don’t expect the person reading your letter to infer your skills or experiences for themselves. 

Support your claims by referring to examples that are already detailed in your CV. You can make a stronger, more credible case by linking different experiences that highlight similar skills or competences. For example:

• You first demonstrated your organisational skills by creating (an event) at school, and you  have developed them further by raising (£xx) at last year’s fundraiser and, most recently, by leading (another event) for your society attended by (number) of people.
• The role (applied for) would allow you to further explore your interest in mental health well-being  which has driven your success as college welfare officer and the personal sense of achievement gained from working as a peer counsellor.

Reiterate your desire to join the organisation and end on a ‘look forward to hearing from you’ statement, followed by ‘Yours sincerely’ if writing to a named individual and ‘Yours faithfully’ if you have not been able to find a named contact. 

• Write to a named person if you can
• If you have not been able to find a named contact, you could use ‘Dear Recruitment Manager’ or ‘Dear Recruiter’. 
• Check your spelling and get someone else to read it over.
• Check that it says clearly what you want it to say.  Are there any sections that are hard to read, overly long sentences? If yes, try to simplify the language, avoid jargon, use shorter sentences or take out that section completely.
• Make the letter different each time. If you insert another company name, does the letter still read the same? If so, tailor it more specifically to the firm - you may need to do further research
• Don’t start every sentence with “I”.
• Give evidence for all your claims.
• Be enthusiastic and interested.
• Don’t repeat your whole CV.
• It’s normal to find cover letters tricky to write. Give yourself plenty of time before the application deadline to redraft.
• A careers adviser at the Careers Service can give you feedback on the content and structure of your cover letter and CV, and advise you on how best to target particular sectors – write one first, book an appointment on CareerConnect  and ask a careers adviser for feedback.

Academic Cover Letters and Statements

Academic cover letters.

Academic cover letters vary in length, purpose, content and tone. Each job application requires a new, distinct letter.

For applications that require additional research or teaching statements, there is no point repeating these points in a cover letter – here, one page is enough (brief personal introduction, delighted to apply, please find enclosed X, Y, Z documents).

Other applications ask for a CV and a cover letter only, in which case the letter will need to be longer and require more detail. Others ask explicitly for this detail in the form of a supporting statement that sets out how you fulfil the job criteria. Aim for a maximum length of two pages, though for roles at associate professor level and above it may extend to 3-5 pages. In all cases it is important to use the space effectively and show that you can prioritise according to what they are looking for.

In all cases:

• Your letter is a piece of academic writing – you need a strong argument and empirical evidence
• Write for the non-expert to prove that you can communicate well
• Make sure you sound confident by using a tone that is collegial (rather than like a junior talking to a senior)
• Demonstrate your insight into what the recruiting department is doing in areas of research and teaching, and say what you would bring to these areas from your work so far.
• Give quantifiable evidence of teaching, research and funding success where possible.

Teaching Statements

What is a teaching statement and why do you need one.

When making an academic job application, you may be asked for a teaching statement (sometimes referred to as a ‘philosophy of teaching statement’). These statements may also be requested of candidates for grant applications or teaching awards.

A teaching statement is a narrative that describes:

• How you teach
• Why you teach the way you do
• How you know if you are an effective teacher, and how you know that your students are learning.

The rationale behind a teaching statement is to:

• Demonstrate that you have been reflective and purposeful about your teaching. This means showing an understanding of the teaching process and your experience of this
• Communicate your goals as an instructor, and your corresponding actions in the laboratory, classroom, or other teaching setting.

Format and style of a Teaching Statement

There is no required content or format for a teaching statement because they are personal in nature, but they are generally 1-2 pages, and written in the first person. The statement will include teaching strategies and methods to help readers ‘see’ you in a lab, lecture hall, or other teaching setting. The teaching statement is, in essence, a writing sample, and should be written with the audience in mind (i.e. the search committee for the institution(s) to which you are applying). This means that, like a cover letter, your teaching statement should be tailored for presentation to different audiences.

Articulating your teaching philosophy

Consider your experiences as both teacher and learner, and always keep your subject at the forefront. Consider all opportunities that you have previously had to teach, mentor, or guide, and determine instances that were both successful and perhaps not so successful. Understanding why and how learning happens is an important part of your teaching philosophy.

Here are some general areas to focus on in your teaching statement:

Goals : Convey your teaching goals. What would you like students to get out of your courses? What matters most to you in teaching and why?

Strategies : List effective teaching strategies. How will you realise your goals? What obstacles exist to student learning and how do you help students overcome them?

Evidence : Specific examples of your teaching experience are powerful in a teaching statement. Provide evidence that your students have learned (or not) in the past.

Research Statements

Some applications ask for a short research statement. This is your opportunity to showcase your vision for your research, propose a research plan and show how this builds on your current expertise and achievements. It forms the basis for discussions and your presentation if you are invited for interview.

Remember to:

• Provide a big picture overview of your research vision
• Make sure there are clear links between your proposal and the work of the recruiting institution.  Each statement must be tailored to the particular role you are applying for
• Write about your research experience stating the aims, achievements, relevant techniques and your responsibilities for each project
• Write as much (within the word limit) about your planned research and its contribution to the department, and to society more broadly
• Invest time and ask for feedback from your supervisor/principal investigator or colleagues.

Tips for Junior Research Fellowship or JRF Applications

Read the job description carefully to understand what is prioritised by the recruiting College or institution(s) beyond furthering your research.  If there are additional responsibilities such as outreach, mentoring, expanding or fostering academic networks, you will need to provide evidence of your interest and experience in these areas, as well as statements about how you would fulfil these roles when in post.

Try to meet current junior research fellowship (JRF) holders to gain further insight into what the role entails on a daily basis and what is expected by senior colleagues.

Show how your research contributes to, extends and/or maximises the impact of other work going on in the university. Then state why the JRF would enable you to further these in specific ways.

Think about how to demonstrate your experience in the following areas:

• Your research vision.  Can you outline a big picture view of the research you want to do and its impact, for the department, the field and the wider society
• Publications, think broadly here and include journal articles, book chapters, policy papers, expert reviews, public commentaries and any other type of media coverage
• Funding, give prominence to any funding awards and to your grant-writing experience
• Participation in professional activities such as establishing collaborations with people or organisations outside the university, reviewing journal articles and membership of relevant societies
• Outline how you intend to participate in knowledge exchange and public engagement within your fellowship. These activities are now recognised as significant components of academic life

Look at  Vitae’s Research Developer Framework  to identify any other academic-related competencies that you could demonstrate in your application (particularly project-management, leadership, developing innovative partnerships/strategic thinking).

Have your application reviewed by a careers adviser by booking a short discussion appointment on CareerConnect . 

Our Resources

Example cover letters.

• Sample cover letter
• Sample cover letter for management consultancy
• Sample cover letter for voluntary organisation
• Sample speculative cover letter   (see speculative applications)
• Sample cover letter for first lectureship, Arts and Humanities
• Vitae  for examples and advice relating to academic cover letters

Related pages

• Demonstrate You Fit the Job Criteria
• Application Forms

External Resources

External websites with guidance and examples.

• TARGETjobs: Cover letter essentials
• Prospects: Cover Letters

Artificial Intelligence (AI) generators and other paid-for services

A growing number of websites offer AI-generated cover letters, either for free or for a fee. There are also numerous organisations offering to write your cover letters for a fee. We believe that if you follow the advice above and come for a (free) cover letter review at the Careers Service as part of a 20-minute 1:1 appointment, you will get the best service for you. 

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How does it work?

1. choose this template.

Start by clicking on "Fill out the template"

2. Complete the document

Answer a few questions and your document is created automatically.

3. Save - Print

Your document is ready! You will receive it in Word and PDF formats. You will be able to modify it.

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Cover Letter to a Prospective Employer

Option: Help from a lawyer

This Cover Letter to a Prospective Employer is a document which can be sent to a potential future employer to apply for a job vacancy .

This document can be sent to a potential future employer to express an interest in an employment opportunity.

Overall, this letter will provide relevant information to a potential future employer so that they can consider the candidate for the role. The letter will set out the key information in a clear and concise format for the prospective employer.

Many online job sites request that a cover letter is sent to accompany a CV.

How this document should be used

This document should be used by completing the information. The letter can be sent via email as a document or it can be signed and sent via post .

A copy can be retained for future reference which can be of assistance.

Applicable law

There is no law which is directly applicable to this document as it is simply used to express an interest in an employment opportunity or to apply for a job.

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You can choose to consult a lawyer if you need help.

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At the end, you receive it in Word and PDF formats. You can modify it and reuse it.

A guide to help you: How to Send a Letter

Other names for the document:

Cover Letter to Prospective Employer, Letter to potential future employer, Letter to prospective employer, Letter to send to prospective employer, Letter to send to a prospective employer

Country: United Kingdom

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