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How to Start a Successful Event Planning Company
Event planning companies are growing day by day in Pakistan. To start up with a limited budget, event planning is a great idea, to begin with. The reason behind its growth is that it is easy to start with only 2 or 3 team members. Many young males and females have started an event planning business because of the rate of success on the land. Thinking to work on the idea??
So here we go with the process of starting-up an excellent event planning business:
Know about event types
Generally, there are two types of events; social events and corporate events. You must get to know about the scope of both types of these events. Social events include birthday parties, wedding events, college functions, children parties, etc. Corporate events comprise of events of charity companies and nonprofit organizations. Different companies also host events trade shows BODs meeting, stakeholders’ conferences, conventions, and staff members meeting every year in Pakistan.
Define all kind of events services you have the capabilities to offer in your area. Although you might be thinking that you have the expertise to plan any kind of event. Think about the scope of work you can do on this phase. In the initial stage, you must have limited resources, on account of this put into words about the type of services for events.
Make a business plan
I have noticed many event planners who started their business without a solid plan in hand and failed to accomplish the set goals. Therefore you must need to plan how you will start working on the entire span of the business. Do research work for creating a successful business plan. Look for industry leaders and learn from their success stories.
Be aware of Event requirements
Make sure you have all the major required equipment for the event. The much-needed pieces of equipment are lights, food, Dance floor, tent, chairs, tables, carpet, sound system and security at the venue. To ensure the availability of all these equipment you must have good relationships with local vendors. Look for the vendors providing these resources on affordable rates.
Check the legal requirements
Before diving into this business, check for all the legal requirements. Name your event planning business and get approved by the Securities Exchange Commission of Pakistan (SERP). To register your business trademark you also need to pay a small registration fee.
Measure return on investment (ROI)
Preliminary you would be planning small events, so there is a chance that you may not earn much profit. In the later stage, you will surely earn enough returns on the investment. With more experience, you will find new ways to excel in the field. To enjoy the greater return on investment; dedication and hard work is the need of time.
Market your services
Provide some perks of being an early bird to the people out there. Give promotional deals for early birds. You can also run a social media campaign to attract more people towards your business. You already own a social media presence that can aid in to find the targeted audience. These marketing strategies do cost nothing. Bear in mind that only a successful marketing campaign can target the right audience.
Why You Should Invest in Event Planning Business
5 benefits of listing business services in pakistan.
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House Of Shazia Cheema
National Award Winning Event Planning Agency
Event Management Professional Program
Time to start your event planning business.
O ver the span of 7 years, HSC has taught over 1500+ individuals in the field of event management. Our Event Management Course has been rated the best in Pakistan and we were awarded a national award by the government of Pakistan with the highest rate of students being employed after taking the course (Within 3 months!). Our Programs are offered in Lahore, Multan, Islamabad, Rawalpindi and Karachi.
What we Offer
Practical Experience – 3 Month
Our students get to experience live events with their mentors to see how events are being managed. This helps them to create a portfolio to start their own event management business. The event management course is conducted all over Pakistan in these cities – Lahore, Islamabad, Karachi and Multan
Weekly Lectures
We bring 18 years of experience in event management to your table. Our classes help you market your business and make sales.- we believe that the business side of the subject is equally important.
Consultation Calls
Every week you get to have a consultation call with our owners. This helps you answer all the questions you have throughout your journey as an event planner. The consultation calls are for lifetime that means lifetime of support for you and your business.
What our Students say
Just finishing off the event management course with HSC and must say that it is the most fun learning I have ever had in my life. The entire team makes you feel like home and part of their family. They are fully equiped to help you start a business even with zero investment down. The opportunities they provide to potential students are endless. ― Mariam Cheema , 2019 – Dec Designs Events
I had the amazing experience learning from the best. This course actually helped me transform my dreams into reality, giving me a great insight into event planning. Highly Recommended to anyone who wants to get into this business. Thank You HSC for being the best supportive team for helping m discover my passion and pursuing my goals. I am living my dreams ― Izzah Mehmood 2018 – Tapestry Events
Click Here To Register or Talk to our team
Our Success
1500+ students.
Since we opened in 2016 we’ve seen the lives changed of over 1500 students.
90% Success Rate
If our students don’t succeed, then we haven’t done our job. Our students have a 90% success rate!
Year on year we have consistently produced the results you are looking.
Course Outline and Topics.
- Introduction to Event Management
- Mood Boards and Backdrops
- Floral Art and Flowers
- International Wedding Planning Course
- Venues and Event Layout
- Lighting Techniques and Equipment
- Budgeting and Sourcing
- Vendor Management and Client Management
- Catering Business
- Dessert Tables
- Practical Events – ( Please check with our team for availability in your city) – Not available for online course
- Corporate Events
- Digital Marketing and How to start a business with zero investment .
- Event Proposals and How to get sponsors
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